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Telling Cannabis Stories
October 21, 2020 @ 2:00 pm - 3:00 pm
Stories work. They sell products, educate, amuse, emote and explain. Good content always tells a story — short form and longform alike — so learning to tell yours effectively is something of a superpower. This panel of marketers, copywriters, journalists and editors will share their experiences telling stories across the cannabis space, and give tips and insights for brands to implement.